Re-think Pink:

In our constant pursuit to provide information for people to make better choices, we embarked on a self-funded and independent research study to uncover the truth behind pink salt: Does it truly pack a nutrient punch? Or does it pose potential risks lurking in its vibrant grains? This world-first study meticulously scrutinised 31 pink salt samples available across Australia, plus a control white table salt, dissecting their mineral compositions and potential nutritional benefits.

The findings revealed a tale of unpredictability. Pink salt flaunts varying essential nutrients while coyly concealing harmful heavy metals, rendering its nature inconsistent.

It's time to rethink pink salt and explore the raw truth unveiled by our groundbreaking research.